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Ben Bollen & Jason Goldberg: Simple Token – Bringing Tokens to Mainstream Consumer Applications

Episode Summary

Simple Token CEO Jason Goldberg and Chief Technology Strategist Ben Bollen joined us to discuss Simple Token and bridging mainstream consumer applications with cryptocurrencies.

Episode Notes

As the ICO boom continues to drive funding and interest in cryptocurrencies, mainstream consumer applications are increasingly looking towards tokenization. One of these was social network Pepo, founded by veteran entrepreneur and previous founder of fab.com Jason Goldberg. Faced with the difficulties of integrating blockchain, they decided to start Simple Token – a company focused on building easy solutions for mainstream applications to use blockchain.

Simple Token CEO Jason Goldberg and Chief Technology Strategist joined us to discuss the case for branded token, Simple Tokens architecture and the balance between easy user experience and decentralization.

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This episode is hosted by Brian Fabian Crain and Sébastien Couture. Show notes and listening options: epicenter.tv/204